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How to play Epic Dreams
In her letter David warned another tax increase, on top of April’s RGD increase to 40% of GGR, could increase its operational expenses for retail by £100 million annually.
This could precipitate as many as 1,470 shop closures and the loss of up to 15,900 jobs, according to figures commissioned via the Betting and Gaming Council and consultancy firm EY.
David further emphasised the impact such a tax rise would have on high street workers and communities.
What is Epic Dreams?
Humor works here as a differentiator in a category crowded with interchangeable Hold & Win releases. By giving the Coin mechanic a clear narrative wrapper, a besieged gnome plus flames and flying objects, Play’n GO gives operators a title with an on-screen hook that needs little explanation.
The commercial argument is straightforward. The commercial hook sells itself on screen: Frank, the gnome gang over the fence, and a suburban garden turned battlefield.
Taken together, the release signals a provider comfortable iterating on both a familiar mechanical family and a familiar creative template. The single-Coin structure keeps a multi-feature game legible; GO Ultra supplies the higher-variance ceiling that engaged players look for; and Frank extends a character-first approach that Play’n GO has increasingly used to distinguish its output from the wider Hold & Win field.
About Epic Dreams
Lower barriers to entry could significantly widen the pool of potential game creators. Curwen sees opportunities not only for established and emerging studios, but for operators, suppliers, entrepreneurs and potentially entirely new entrants.
“The big change is that technology can increasingly provide the infrastructure,” he says. “The creator provides the idea. And I think that will make the industry much more interesting.”
For Yggdrasil, Game in a Box and Studio in a Box are therefore intended to become more than tools for its own development operation. Curwen envisages them supporting a wider creator ecosystem, although he acknowledges that proving the model commercially must come first.
