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The ASA’s ruling directed both Dribble Media and Limay Media to ensure the offending advertisement would not be redisplayed in the same form.
This is Midnite’s third ASA ruling this year. Last month, the operator came under scrutiny for an ad that suggested that “gambling was an escape from personal problems”. The ASA received 125 complaints on the offending ad and the company was ordered to remove the advertisement.
Another June ruling was not upheld.
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African iGaming Alliance (AiA) CEO Peter Kesitilwe hopes the inaugural Africa Safer Gambling Week is the start of a new era for collaboration across the continent’s licensed sector.
The AiA hosted the first Africa Safer Gambling Week this week, bringing together stakeholders such as regulators, operators and industry associations on a range of issues relating to safer gambling.
As Kesitilwe explains, a key theme of the week has been turning conversations on safer gambling into practical actions.
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“We want Africa Safer Gambling Week to create a platform for ongoing cooperation,” he said.
“The campaign may run for a week, but responsible gambling must be practised throughout the year.”
Kyle has been with Clarion since December 2023, joining from the world of sports journalism, subsequently becoming a LatAm-facing senior reporter with iGB.